In response to increasing pressure from health advocates and U.S. food regulators, McCormick is moving forward with a major overhaul of its product formulations, eliminating controversial ingredients like artificial food dyes. This shift is part of a broader initiative driven by Robert F. Kennedy Jr., Secretary of Health and Human Services, and a growing movement focused on improving public health across the United States.
During an earnings call on Tuesday, Brendan Foley, CEO of McCormick, shared that the company is witnessing a rise in reformulation efforts across the food industry, particularly in relation to artificial food dyes and sodium content, which the company has long been working to reduce.
“We are seeing a notable increase in reformulation activity across our customer base,” Foley stated, adding that the company is also introducing new product lines aimed at meeting the growing demand for healthier food options. Despite these efforts, Foley mentioned that only a small portion of McCormick's extensive portfolio currently contains food dyes.
This push to eliminate artificial food dyes comes as part of the larger Make America Healthy Again (MAHA) movement, which is gaining momentum across the country. The MAHA initiative is focused on improving nutrition, eliminating harmful toxins, preserving natural environments, and tackling the epidemic of chronic diseases that are affecting millions of Americans.
The initiative’s influence has reached key policymakers, including Robert F. Kennedy Jr., who recently instructed Food and Drug Administration (FDA) officials to reassess its "Generally Recognized As Safe (GRAS)" standards for substances added to food. Kennedy, an outspoken advocate for food safety, emphasized the importance of "radical transparency" regarding the ingredients used in food production.
This call for reform is not limited to one political party. Earlier this year, under the Biden administration, the FDA revoked its approval of Red Dye No. 3, following mounting pressure from consumer advocacy groups concerned about the potential health risks associated with artificial coloring.
The growing concern about artificial food dyes has prompted action at the state level, as well. For instance, California has already banned certain food dyes in school meals, while West Virginia recently passed a law prohibiting the use of seven artificial food dyes and two food preservatives in products sold within the state. These state-level bans are part of a broader push to restrict harmful chemicals in food and encourage the use of natural, safer alternatives.
McCormick’s reformulation efforts come at a time when several states are actively reevaluating the use of artificial ingredients in food products, with California, West Virginia, and other states leading the charge in enacting restrictions and bans.
McCormick’s reformulation efforts are not limited to eliminating artificial dyes. The company has also been focused on reducing sodium levels in its products, an ongoing effort that aligns with the broader food industry’s commitment to promoting healthier options.
“We’ve always been actively working on sodium reduction across our products,” Foley explained, noting that McCormick is committed to providing consumers with flavorful options without compromising on their health.
The company’s focus on reformulation is not only a response to consumer demands but also a proactive move to stay ahead of regulatory changes. As more states and federal agencies introduce stricter standards on food ingredients, McCormick’s ability to adapt quickly to these demands will help position the company as a leader in the movement towards healthier food products.
The changes at McCormick are part of a broader industry-wide shift as more companies respond to the growing demand for clean-label products—those without artificial additives and preservatives. Consumer awareness of the potential dangers of food dyes and other synthetic ingredients has never been higher. As a result, companies like McCormick are stepping up to meet consumer expectations for transparency, safety, and quality.
McCormick’s efforts to remove artificial dyes and other controversial ingredients reflect the growing trend among food manufacturers to prioritize health-conscious options. This shift is not only driven by consumer preferences but also by increasing regulatory scrutiny. As more U.S. lawmakers and regulators push for stronger food safety measures, companies will likely face increased pressure to reformulate their products.
McCormick's decision to phase out food dyes is a significant step in a larger movement to make food safer and more natural. With growing advocacy from figures like Robert F. Kennedy Jr., alongside state-level legislative actions, the company is responding to the call for healthier food products.
As McCormick continues its reformulation process, it is positioning itself as a leader in the transition to cleaner, safer food—a transition that reflects not only consumer preferences but also the changing regulatory landscape. With the MAHA movement gaining traction, companies like McCormick are helping shape a healthier, more sustainable future for American consumers.